Journey → How it Works
One proposition, two rhythms
Incubation runs on a weekly rhythm: a 2-hour Saturday guidance meeting and a 2-hour Sunday mentor workshop. Acceleration shifts to hands-on execution and presenting your business idea to the World.
Incubation — guidance sessions, every Saturday (4–6pm)
One topic a week, in sequence, across the Incubation period — from ideation through to traction and scaling up.
Demand outlook, ideation and formulation
Business models, strategy, value proposition
Market segmentation, customers, consumers and prospects
Product / service development
Sales and marketing planning
Pricing, revenues, costs, margins
Operations, processes and milestones
Team, structure, stakeholders and key partners
Incorporation, licensing, legal and governance
Financial projections and fundraising
Investment readiness and pitch
Traction, pivoting, scaling up
Incubation — mentor workshops, every Sunday (4–6pm)
One workshop a week, alongside the Saturday guidance meeting — hands-on skills led by mentors, building the founder capabilities that sit underneath Incubation.
Developing an entrepreneurial mindset
Design thinking
Business model canvas
Process innovation
Tech integration
Company formation
Marketing planning
Financial modelling
People management
AI tools and techniques
Strategy, structure, culture
Product, price, place, promotion
Then Acceleration — a different rhythm
Fixed meetings give way to real world execution
Acceleration runs on practical hands-on execution — showcasing the MVP, implementing your business plan, forming the company, finding your first customer and revenues, on the way to an Elevator Pitch in front of real investors.
Missions, milestone tracking, and mentor booking live on IN2AC's separate founder platform, throughout both phases.
Where the website's job ends
The dashboard is previewed here — it lives elsewhere.
Once you're enrolled, day-to-day delivery — weekly missions, mentor office-hour booking, milestone scoring, and the founder community — all happen on IN2AC's separately managed platform. You'll get a login link by email after your seat is confirmed.